Brand Marketing Manager

 Brand Marketing Manager

£42,000 – £46,000 + £8k-£10k Bonus

Hybrid

If you live and breathe marketing, we need to talk. 

We are looking for a Brand Marketing Manager who is passionate about uncovering consumer insights and delivering innovative marketing campaigns.

Our client is an award winning, independent events business, curating cutting edge, leading b2b conferences for a truly global audience.

You will join a dynamic and fast-paced environment and you will generate strategies that grow market share and the brand’s reputation, improve customer experience and drive growth.

As a Brand Marketing Manager, you’ll be responsible for developing and implementing the marketing campaign for a number of live events.

You’ll investigate, test and roll out ideas for building your community, engaging with prospects and cross-promoting products to your target audience. You will be the driver of change in the team and forge the way to a brand-led marketing strategy.

We expect you to be up-to-date with the latest digital technologies and marketing trends. You should have excellent communication skills and be able to express our messages creatively.

You will lead by example within the marketing team and demonstrate success through your campaigns, ideas and positive attitude.

Requirements

BSc/BA/MS degree essential – outstanding academic background required
Proven experience as a Marketing Manager, Senior Marketing Executive or similar role ideally within b2b events.
Proven experience as a Brand Manager is desirable
Thorough understanding of marketing techniques, data analysis and statistics methods
Demonstrable experience in marketing together with the potential and attitude required to learn
Thorough knowledge of strategic planning principles and marketing best practices
Proficient in MS Office and marketing software (e.g. CRM, marketing automation)
Results driven with proven leadership skills
Excellent understanding of the full marketing mix Highly creative with ability to think out of the box
Experience in identifying target audiences and devising campaigns that engage, inform and motivate
Proven ability to develop brand and marketing strategies and effectively communicate recommendations to executive management
Lipton Media is a dynamic, proactive and progressive media recruitment agency solely dedicated to the media industry. We are leaders across media sales and creative opportunities. We cover: media sales, digital media sales, print sales, exhibition sales, event sales, conference sales, outdoor sales, radio sales, marketing, conference production and editorial jobs.

Our clients range from small start up companies to FTSE 100 and 250 businesses.   We work with people at every stage of their career from undergraduates looking for their first entry point into sales to senior managers and directors looking for their next challenge.