Digital Marketing Manager – Agency
- Salary £35,000 - £40,000 benefits
- Are you a B2B marketer ready for a new challenge in a fast-moving and award-winning B2B agency? Are you ready to work with leading, global B2B brands? Our client acts as the marketing lead for their clients so this role is closer to a client-side Digital Marketing Manager than a traditional agency role. We are looking for someone with experience of funnel marketing - marketing a SAAS or subscription product would be ideal.
Digital Marketing Manager – Agency
£35,000 – £40,000 + Excellent Benefits
Are you a B2B marketer ready for a new challenge in a fast-moving and award-winning B2B agency?
Are you ready to work with leading, global B2B brands?
Our client acts as the marketing lead for their clients so this role is closer to a client-side Digital Marketing Manager than a traditional agency role.
We are looking for someone with experience of funnel marketing – marketing a SAAS or subscription product would be ideal.
Our ideal candidate is a B2B digital marketing manager able to work with a range of clients on their digital marketing campaigns. As a manager level professional with broad B2B marketing knowledge, you will have a well formed strategic and execution focused skillset. You will be someone who can both plan an effective, targeted campaign, but also build and execute activities for different channels. And you’ll be excited about doing this for a number of different clients giving you variety and a guarantee that no day will ever be the same.
You will know your way around ad platforms (particularly LinkedIn), understands the principles of SEO, be excited about writing clear marketing copy, have an appreciation for account-based marketing, and be comfortable with inbound marketing and automation activity.
You’ll be ready to dive in and get your hands dirty and act as the digital marketing manager for your allocated clients, operating very much as an extension to their teams.
You will work directly with activation tools planning campaigns, writing copy and implementing them taking responsibility for performance.
Key Candidate Requirements:
Expert knowledge and experience of b2b marketing 2 years (ideally within an agency environment) plus via Linkedin using paid (Ads & Inmail) and organic methods
Naturally analytical and always hungry to uncover new tools, new tactics, new methods to accelerate the performance of B2B marketing programmes and campaigns for your clients.
Previous experience in B2B marketing essential – either client side as Marketing Exec/Specialist/Manager or agency side.
Strong experience writing advert copy and experienced with email distribution tools Hubspot or Marketo.
Strong tactical arsenal – have demonstrable experience of being hands-on with a wide mix of tactics. Experience running ABM programmes/campaigns highly desirable.
At ease with marketing tools and technologies – Google Analytics, Adwords and LinkedIn platform knowledge essential. Experience of working with other ad platforms and marketing automation tools desirable.
Previous experience planning and coordinating a studio to design and development of marketing content and advertising assets.
Lipton Media is a specialist media and tech recruitment agency based in London. We specialise in all forms of b2b sales, digital marketing and creative positions, including conferences, exhibitions, awards, summits, publishing, digital, outdoor, TV, radio and business intelligence and technology.
Our clients range from small start-up companies to FTSE 100 listed businesses. We work with candidates at every stage of their career from undergraduates looking for their first entry point into sales to senior managers and directors looking for their next challenge.
Our client is keen to hire as soon as possible and will be conducting all interviews via phone and video calls.
Due to the high number of CV’s we’re receiving currently if you haven’t heard back from us within 3 working days, on this occasion your application has been unsuccessful.