Marketing Manager – Events

                    Marketing Manager – Events

£40,000 – £42,000 + Bonus + Excellent Benefits

Hybrid Working (1-2 days office based)

London

Award winning media events business seeks highly talented Marketing Manager to join their rapidly growing events marketing team.

The Marketing Manager will help to plan, organise and execute innovative marketing campaigns primarily across a mix of integrated solutions ranging from podcasts, reports, analytical pieces and articles. 

The successful candidate will be responsible for the planning and implementation of exceptional global marketing campaigns, delivered on time and within budget.

The ideal candidate will have brilliant attention to detail, be highly creative and an excellent team player with the ability to manage multiple projects to a high standard. 

We are also looking for someone who is naturally curious and inquisitive, out going and enjoys networking.  There will be scope in this role to attend events and meet with the industry.

Key Responsibilities: Marketing Manager

Planning and delivering cross-channel digital marketing campaigns
Assisting with the design, production and distribution of all promotional materials relating to the portfolio
Writing and proofing copy for a range of marketing platforms & materials including websites, social media, emails and brochures
Using digital channels and technologies to enhance the online presence of the business
Managing and segmenting data, identifying gaps, developing new data sources and implementing a data build plan
Continuous analysis and evaluation of marketing campaigns to improve performance                                                                                                                                                             Key Knowledge & Skills Required:
3 years + in digital marketing – must have 2 years + events marketing experience
Solid understanding of the digital media landscape
Strategic mindset 
Proven ability to learn new tools and software quickly and independently
Strong experience in areas including insight development and audience segmentation
Literate and numerate with exemplary verbal and written English
Proficient in Microsoft Office programmes
Experience using a CRM system such as Pardot or Salesforce
Experience using a website CMS
In depth knowledge of marketing performance metrics
Excellent ability to strategically interpret data trends and gaps, providing analysis & recommendations                                                                                                                                                                                                                                                                       
Lipton Media is a specialist media recruitment agency based in London. We specialise in all forms of b2b media sales including conferences, exhibitions, awards, summits, publishing, digital, outdoor, TV, radio and business intelligence.

Our clients range from small start-up companies to FTSE 100 and 250 businesses. We work with people at every stage of their career from undergraduates looking for their first entry point into sales to senior managers and directors looking for their next challenge.